IVAN SYSOJEV LTD · London

We build AI that sells for you.

IVAN SYSOJEV is an AI commerce technology company. We create generative tools that turn a single product upload into a full suite of selling content — so sellers can focus on their catalogue, not their content pipeline.

Generative AI, applied to commerce

Content Generation

Diffusion models and LLMs produce product photography, copy, and video at catalogue scale — studio output without the studio.

Marketplace Intelligence

Every asset is tuned to the platform it ships to — Amazon, Shopify, TikTok Shop — meeting each algorithm's expectations.

GPU-Native Infrastructure

Inference-heavy workloads on NVIDIA GPUs and AWS, engineered for sub-second latency and predictable unit economics.

ShelfCraft

Generative Content Platform
ShelfCraft

Product content that creates itself. Upload once — get images, copy, and short-form video ready to publish everywhere.

  • AI product photography from a single photo or 3D model
  • LLM copywriting, tone-matched and SEO-optimised
  • 15-second showcase video for TikTok, Reels, Shorts
  • One-click multi-platform export

Currently in active development. Request early access →

What we're exploring next

Research · 2026

Conversational Commerce

LLM-driven shopping assistants that answer product questions in natural language, grounded in catalogue data.

Research · 2026

Demand-Aware Generation

Content pipelines that adapt creative output to real-time demand signals and seasonal trends.

The team

IVAN SYSOJEV LTD is a three-person independent team of ML engineers and e-commerce operators, founded in London in 2026. We are bootstrapped, shipping fast, and building the generative layer that every online seller will run on.

Let's talk

Partnerships, early access, and enquiries:
contact@ivansys.com